News, Views & Downloads

Is The Pen Mightier Than The Sword?

It’s safe to say, as a digital marketing firm, what a professional services firm does online matters. Whether that’s website optimisation, digital communications or even engaging content, what a firm does on their computer screen could be the difference between success and failure. However, in the rush for a digital first mindset, should the process…

Proposition Me?

Many of us I am sure, get sent a multitude of sales/marketing content across pretty much all channels. On LinkedIn, life coaches make contact daily. Through e-mail, lots of IT companies and ‘business sales’ specialists hammer my in-box. Some pretty poor looking direct marketing/ SEO or web guys also ‘reach out’ to me. In print, it…

Don’t Dilute Your Brand through Sloppy Communications

Design can be a tricky thing. What constitutes good design can be a subjective thing. We all have different designs for our living rooms, so why should we agree on what a website, an e-mail, an advert or an exhibition stand should look like? Bad design is perhaps easier to determine. Busy, poor layout, buried or…